Helpful Article Marketing Strategies To Expand Your Business
by B. L. Marlow
The best strategies are those that save you time and money, as well as increasing your sales. These article marketing strategy tips will show you how to do all three, but without the hassles of manually writing and submitting your articles to 1,000 directories (or more).
First, a quick explanation of article marketing, where you use unique articles, written about your niche, to spread the word about you and your business. After you write the article, you submit it to be published on the internet, with a link or two to your website in the author box. Because it is original, it will also be published again by other associated websites and publishers, and you’ll be read by an increasing audience.
What if you can’t write? There are lots of sites where you can hire freelance writers to do this part of the work for you, for between $3 and $10 per article, depending on its length and the quality of the writing. As an example, I like my friend Scott Foster’s need-an-article.com . Or try myarticleexpress.com when you need to spend more time working on your important projects. You can also look at rentacoder.com.
Article marketing works well because it allows you to get your name associated with your niche, and you come to be accepted as an authority in your field. For this to work, though, the articles you put your name to must be unique, be filled with useful information that benefits the reader and be entertaining. Solving problems commonly found in your niche is an excellent way to be recognized as someone who knows what they are talking about. Simple: The more of your articles people read, the more trust they will have in you and the more likely they are to trust your product. This translates into increased sales.
To be really effective though, you need to produce lots of unique content regularly and submit them to multiple article directories and publishers, for the search engines to pick up. Search engines just love fresh, original content; they grab it, process it and deliver to the internet public. The more original content of yours that they find, the more times your name will appear at the top of the results lists. When visitors open your article, they find your link and click through; the more clicks you get, the more you are seen as the authority. What would you give for this type of result?
OK, now you are sold on the concept of article marketing, do you also have an inkling that it is going to very time-consuming and a lot of repetitive work? This is where so many business owners just give up the whole idea. But what if there was a way that all this writing, rewriting and submitting could be streamlined, simply by using some amazing programs?
Firstly, there are article submission service sites that will do this part of the process for you, for a fee, of course. They submit your articles to multiple sites, saving you lots of valuable time. They have been around for years and certainly make the job much easier and faster.
The problem here is that your same article becomes duplicate content when it is submitted to multiple sites, and is likely to be ignored by the search engines. Remember, search engines love original content. So what if you could use a program that not only submitted your article to multiple publishers, but also submitted unique variations of that article to the same site? The search engines would lap them up! You will have saved loads of time and money, increased your presence on the internet and attracted new traffic and backlinks, all at the same time.
These article marketing strategies have shown how to make article marketing work for you and also how to use the latest technology to save you time and money and get greater results.
You can learn more about this powerful service and get a Free 3 Day Article Stealth Course in the process. Don’t be fooled by the simplicity of the course. It is very powerful!
Best wishes to you.
B. L. Marlow
PS: Here is an example of how your Author Box should look. Note that the anchor text hyperlinks are the right keywords for this topic. You would have a similar Author Box and utilize your well-researched keywords. These links then, will be distributed to 100′s if not 1,000′s of directories all over the internet. So. If it happened to go out to 852 directories you would have either 852 links pointing to your website (with one hyperlink or 1,704 with two).
About the Author:
Here’s a good video that explains the power of Article Marketing and link building. Plus, he share a few ideas on how you can come with a list of writing ideas in case you’re stuck.
Some more relevant blog posts on this topic:
Article Branding Your Online Business
One of the most important aspects of growing any business is branding it, which is creating a name and reputation for it. It is building your reputation and is how you are known. Article marketing is using articles to identify yourself.
Web Optimization Using Article Marketing Tactics
The entire Search engine marketing method basically revolves around the idea of getting a good page ranking in search engines by employing certain tactics so that people can find your site easier.
30 Minute Article Writing – How to Write Your Articles
Here’s a step-by-step guide on how you can write your articles in 30 minutes: Discuss those topics that you know. Instead of choosing those topics that you’re virtually clueless about, stick with those ones that you know.
The Importance Of Learning To Write Articles
If you learn how to write articles to promote your online business, then you will have a powerful marketing tool at your disposal. Article marketing is a very effective promotional technique these days.
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